MARKETING OFFICER

Job Title:  Marketing Officer

Reporting to the Corporate Strategy and planning manager, the successful candidate will be responsible for improving company image and marketing of company products and services.

Key Tasks

Undertake product development and market segmentation, and monitor market growth.
Develop the corporate identity of KIE through product branding and quality service.
Rebrand  (give a new corporate look or identity)  KIE products as necessary.
Develop and install pricing strategies for various KIE products.
Carry out marketing campaign / promotion to create awareness within SMEs sector on available products and services at KIE.
Build a market database.
Formulate effective market plans for all pr...

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